THE 2026 YEAR AHEAD STARTS HERE

Don’t just keep up with the industry - get ahead of it. 

The world of advertising and marketing is in a state of perpetual, high-speed transformation. Navigating technological disruption, economic uncertainty and shifting consumer behaviour requires more than just reacting; it demands a clear, forward-looking strategy

Campaign’s Year Ahead is where the most influential minds in marketing, advertising and media come together to reveal the trends, strategies and shifts that will define the next 12 months.

In just one morning, you’ll gain the insights it would take months to piece together - straight from Campaign’s editorial team and the leaders shaping the future of our industry. This is your ultimate roadmap for the year ahead.

Miss it, and you’ll spend the next twelve months playing catch-up. Join us, and you’ll walk away with the clarity, confidence and connections to lead from the front.

Event date: 13 January 2026

Level up your whole team and save 10% on bookings of 3 or more.

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SPEAKER SPOTLIGHT

PANEL DISCUSSION: Year Ahead for Media

Ed Couchman

Head of Advertising Sales, Netflix UK

As Head of Advertising Sales for Netflix in the UK, Ed works hand-in-hand with media agencies and brands helping them to build engaging experiences that leverage Netflix's full suite of solutions to drive business results.

He has more than two decades of experience building meaningful and sustainable relationships within the media and advertising community serving as Head of Sales at Spotify, General Manager at Snapchat and Director of Agency Partnerships at Facebook. Prior to this, he was Head of Digital and Future Media at Channel 4.

Ed serves on many industry bodies including the Industry Advisory Panel to the Advertising Association and an active member of National Advertising Benevolent Society (NABS), as well as being a trustee of the MediaTrust for over 7 years.

AGENDA
SPEAKERS

KEY INFO

DATES

Event date: 13 January 2026 @ The National Gallery

PRICING

Final phase pricing: £380 + VAT 

GET AHEAD

WHAT TO EXPECT

💡 EXCLUSIVE INSIGHTS FROM CAMPAIGN EDITORS

Get the inside track on the trends, challenges and opportunities that will shape marketing, advertising and media in the next 12 months -  distilled by the team who set the industry agenda.


🎤 VISIONARY KEYNOTES & PANELS

Hear directly from senior leaders at top brands, agencies and platforms as they share their strategies for navigating what’s next.


✨ ACTIONABLE FORESIGHT IN JUST ONE MORNING

Walk away with a year’s worth of intelligence in a single briefing - saving you time, energy and uncertainty.


🔥 THE CONVERSATIONS THAT SET THE TONE

Be part of the discussions everyone will be referencing for the rest of the year.


🤝 NETWORKING WITH INDUSTRY LEADERS

Connect with the people driving change and building the future of media, marketing and advertising.

WHY THIS EVENT MATTERS

THE ULTIMATE VIEW FROM THE TOP

This is not a tactical conference. It is a strategic half day briefing where the agenda is driven by the industry's most senior leaders. We bring the UK's most influential CMOs and agency chiefs to the stage to share their unvarnished perspectives, investment plans and predictions, providing a rare and invaluable C-suite-level view of the landscape.


CURATED BY THE UNMATCHED AUTHORITY OF CAMPAIGN

As the undisputed bible of the UK advertising industry, Campaign uses its unique position and deep market intelligence to craft the agenda. We don't follow the trends; we identify them. Our authority ensures the topics are critical and the speakers are the most influential voices in the business.

A FOCUS ON COMMERCIAL AND ECONOMIC REALITY

While we celebrate creativity, the core of this event is a pragmatic focus on the commercial realities of the year ahead. Sessions are geared towards understanding forecasts, new models for growth, the ROI of emerging channels, and the economic headwinds facing the industry, providing delegates with tangible, business-critical intelligence.

MEET THE EDITOR




"The Year Ahead Breakfast Briefing is the official start line for adland’s 2026. Each year, Campaign’s editorial team bring together inspiring, entertaining and insightful executives from across the sector to prepare us for the 12 months ahead.

It is an unrivalled chance to catch-up with peers, get excited about the opportunities and prepare for the challenges."

Maisie McCabe, UK editor of Campaign 

LAST YEAR'S ATTENDEES

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